Get more visibility and attract more customers.
Google is currently one of the largest and most recognized brands in the world, and in turn it has become another means to make ourselves known, both to ourselves and to our businesses, companies or ventures.
Having the possibility of acquiring advertising in this tool gives us a great series of advantages when we talk about results. However, it's important to understand that ad acquisition isn't just about paying and doing everything else.
For the advertising of a web page to be effective, it is necessary to know and properly handle all the tools that can be used in your ad or campaign. Here are some of the most important factors to consider.
It is important to be clear about what you want to achieve once advertising is acquired by Google.
Being aware of the specific goals, the target audience, the focus, the work area, among other variables will give you the opportunity to acquire a marketing strategy that more easily adapts to what you are looking for.
Get more leads
There are different types of advertising on Google, each of them with the ability to provide you with different benefits, these types of advertising are:
It could be said that this is the most common option when purchasing advertising on Google, because in a few words it is about positioning your text ad, in the first search results when the client makes a query, where he uses keywords related to the focus of your ad.
In this particular case, Google offers you a series of websites, platforms and applications so that you can place your ads there.
Under this option you have the possibility to choose between several types of ads, be they banners, texts, videos, among others.
With this option, the company can check the tastes of users who have recently visited your website, so that they can provide advertising that can be adapted to the needs of the user in question.
This way of acquiring advertising is highly recommended for brands that want to publicize products or services.
Through this method, Google allows you to display more complete ads about specific products on Google's own results page. Unlike the search network, where you can only promote through text boxes, with Shopping you can allow yourself to add images, price, characteristics and other important information about the product you want to promote.
Having a digital marketing strategy will give you a great series of priorities, for what it brings with it, because when carrying out a proper strategy, very relevant factors are taken into account that will influence the future success of the advertising campaign.
For the creation of a marketing strategy, the following statements are kept in mind.
At Auladig we have a large number of specialists, experts in everything related to digital advertising, we have the right tools to be able to provide you with good support and together be able to take your business or company to the top of the search results of Google.
If you want to know a little more in depth everything that Google ADS includes, this may interest you.
At Auladig we have a work group specialized in the area of digital advertising, each and every one of our members is fully trained and willing to provide you with the support you need in the implementation of your marketing campaign.
If you would like to know a little more about our projects.
Check it here.
Auladig is an agency specialized in the implementation of advertising on Google, we have a team of experts who are prepared to provide you with everything you were looking for.
Today we have participated in more than 600 projects throughout a large number of Spanish-speaking countries.
You can be sure that we have complete clarity of “What to do” and “How to do it”.
Do not wait any longer and make us part of your project.
Google Ads is a tool that gives you the opportunity to reach potential customers who are searching for the product or service you are offering.
The cost varies completely depending on the needs of your company, the type of ad you are looking for and the objectives you want to achieve with the ad.
I'm Valentina, certified SEO specialist. My team and I are ready to help you position your company locally by implementing an ideal marketing strategy for your needs.