SEO and the so-called SEM, (correctly named PPC) are the best known strategies to appear at the top on Google; We find some of our clients who come to us trying to put all their effort into one of these two channels. The first thing you should understand is that in addition to these, there are other positioning possibilities in Google such as Local SEO and should be addressed as a Joint strategy.
To appear first in the Google search engine (Google Serp) and so on increase your sales either get more leads It is necessary to understand that in Google, in addition to website results, you will also find results from google maps, quick answers, paid ads, etc.
The high competition and wide variety of possibilities offered by the Google search engine increase the chances of be visible to your customers in different channels, a fundamental and integral one is the Website SEO.
The Google Algorithm is becoming more efficient and intelligent to determine which website should put in the first places, from the best response to the user; If your website is not part of these sites selected by Google, perhaps the time has come to implement an SEO strategy.
You Could Be Wasting Multiple Channels
A comprehensive strategy will allow you a better result and so a greater number of clients, for example Google ADS rewards those sites with a good speed, security certificate, adequate content, etc, in the same way the best positioned brands in google my business will in turn be best positioned by the Google robot.
This is one of the regular question and depends on the objective and the type of business, for example if you have a flower shop that sells locally, without a doubt, 70% of the budget should be invested in local SEO, and the remaining 30% in an SEO/PPC strategy.
consult with a google ads specialist
In SEO there are different categories in which an adequate optimization must be carried out, a good "SEO Site Agency" is capable of addressing each issue with a comprehensive team of professionals. In Auladig we have Designers, Programmers, WEB Developers, SEO Content Writers and of course an SEO specialist, who outlines your entire strategy.
Rank a website in the first places of Google is not an easy task, it requires trained people and well developed strategies of positioning.
Auladig is an SEO agency in Colombia, we have carried out projects in different Spanish-speaking countries, we have also carried out outsourcing services for other specialized SEO agencies.
We have a team of specialized experts in each SEO category for the website positioning, we are clear about “what to do” and “how to do it”.
We also have a dependency specialized in Google ADS, which allows us to create a comprehensive strategy for an adequate web positioning in Google.
The quick answer is no. A Google business profile is free of charge. You can create one and manage the basic resources it offers you in the way you see fit. Initially, you create a basic Google My Business tab, where contact information and, if desired, multimedia content appear. However, it is possible to buy a benefits package in Google My Business, which offers you superior advantages, which increases the competitiveness. You can advertise, generate more content, etc.
It's really easy to do it. You only need a Google profile for it. you enter Google MyBusiness; you fill out the form; you provide basic information, such as contact details and location; Finally, you verify that the business, store, company or venture is yours.
Among all the tools that Google My Business offers, statistics are some of the most useful and fascinating. It lets you know how your profile is being found and perceived, and how people are interacting with it. You can find out, for example, how they came to know about your company; through which communication channels they communicate with you; or, even the peak hours in which your business profile is visited. There is a lot of data that, knowing how to use it, would mean an exponential increase in your sales.
This question is very frequent, since there are many businesses or companies that have two or even more branches. There are two ways to do it, both very simple. Keep in mind that, previously, you must have verified your business profile. Now, the first way to do it is by adding the second address directly. To do this, you must look for the option “Create group of locations”; then, "Add locations", you select it and that's it, you just have to wait for the verification. The second way to do it is to download an Excel spreadsheet: you follow the same steps as in the first method until the “Add locations” option; once there, select the option “Import locations”. Download the Excel template found there. The next thing is to fill the template data with the information of your business and its locations. Once this is done, you load it back there and wait for Google to verify the information provided.
If for any reason you want to cancel or delete your Google My Business account, follow the steps below.
Publishing on Google My Business is a really simple and useful task to communicate the news of your company such as promotions, events, news, etc. Thus, you offer the impression of novelty and topicality. Follow the steps below to do so.
There are pros and cons to buying Google My Business reviews. One of the advantages, obviously, is that you counteract possible negative opinions, so that the rating of your company or store increases immediately. However, in recent years, Google has tried to stop this practice as fraudulent; it is possible that if it is detected, you will be penalized in terms of SEO.
There is no exact price for Local SEO on the market. The price depends on the services that are necessary for the Local SEO to be effective. Contact us to know how to quote the implementation of Local SEO strategies for you.
I am Valentina, a certified SEO specialist, together with my team we will help your company to automate your processes with our SEO Agency.
